Most successful internet marketers started from scratch with little resources and were hardly known in the market until they become famous. If you are a beginner, it will be good for you to learn how some of these internet marketers started from scratch and how they had their lucky breaks in their online careers.

Today I’m going to show you how a renowned internet marketing guru started from scratch and how he had his breakthrough moment that changed everything and made him the world’s No 1 super affiliate, as what we all know today.

You probably have guessed it. This guru is none other than Ewen Chia, an online millionaire from Singapore.

What would you ask if you have a chance to meet up with an online millionaire?

Most people would ask him how he made his million dollar online. I didn’t ask this question. Why? Because it won’t help you by knowing what he is doing now. He has a lot of resources that you don’t. Even if you know what he’s doing now, you may not be able to copy.

Make sense?

Instead, my question to him was, when did he have his lucky break and what did he do to have the lucky break.

Can you see how this question can help you better? Here’s the full story……

He started exploring internet marketing back in 1997. But he only got his lucky break in 2004 (not too long, just 4 years ago!). That means it took him 6 years to get his first lucky break and another 4 years to become the world’s number 1 super affiliate. So if this is your 5th year exploring internet marketing and you are already thinking of giving up, shame on you!

So what exactly did he do to earn that lucky break?

Basically, he interviewed 19 experts in resale rights and compiled the interview into an ebook called “Resale Rights Secrets”.

Here’s the smart thing he did to this ebook:

1. He gave the 19 experts the FULL RIGHTS to sell the ebook and keep 100% of the profit!
2. He gave the 19 experts the FULL RIGHTS to sell the Resale Rights of the ebook and keep 100% of the profit!

Can you imagine what was happening? The 19 experts happily promoted the ebook to their HUGE lists and make 100% of the profit. PLUS many of the customers upgraded the package to Resale Rights and they in turn sold the product to more people!

According to Ewen, in just 3 days, the whole internet was talking about this ebook. That’s how viral this campaign was.

If you are fast enough, you would have realized that Ewen made $0 from the sale of the ebook!

Here’s another smart thing he did:

He created a One-Time Offer at the download page of the ebook. So when people downloaded the ebook, they will see the One-Time Offer.

Guess what, in just 3 days after the launch of his product, he made more than 10,000 USD from the One-Time-Offer!!!

But that was just the beginning.

Look at what he had achieved from his little venture:

1. He made USD10,000. Nothing impressive because it’s just a one time earning.
2. He managed to build a substantial list of buyers. These are people who have paid for a product and they are very likely to buy again and again. That’s invaluable!
3. He had built for himself a group of JV partners who would be glad to sell his future products again. That’s another invaluable resource!

So with Resource #2 and #3, his online business exploded and like what many people like to say, the rest is history.

For those of you who are savvy internet marketers, you may think that these strategies are widely used in the market nowadays. But back in 2004, no one was doing such things!

I was utterly surprised when Ewen told me that he is the one who ‘invented’ these strategies! He started teaching these strategies to the world and that’s why right now, you see these strategies everywhere. There are many other marketing strategies and sales letter tricks that he has come out with and become very popular nowadays.

Can you imagine talking to someone and then realize that the person actually invented say light bulb? That’s how I felt when he told me all the little tricks that he had come out with because I see these tricks everywhere today. I didn’t know it was him who came out with these ideas!

Ok, enough about his creativity. Let me ask you a serious question.

Is it really that tough to do what he did for his lucky break?

If your answer is yes, I have nothing to say. (I just feel sorry for you.)

If your answer is no, then what are you waiting for? If you do what he did, you too can have your lucky break!

Like this story? Bookmark this story in your favorite social bookmarking website and build more leads for you at the same time!

I just came back from my meeting with Calvin Woon, an internet newbie who made $3311.40 in just 24 hours. I’m going to show you exactly how he did it.

Here’s a summary of how he did it……

The basic idea is he offered a software at Warrior Special Offer (aka WSO) and 100 marketers took up the offer. After some time, he offered a blow out sale (basically a software bundle) to these 100 marketers in his list and made $3311.40 in less than 24 hours.

Sounds simple? No quite because there are a few important factors that contributed to his success. Let me go through the details now:

WSO is a section in the famous Warrior Forum. Many internet marketing experts hang out there looking for cheap but good deals. To make the marketers interested in your offer, you really need to think of something unique. In Calvin’s case, he offered a viral software. To his amazement, many renowned internet marketers took up the offer. Now he has got internet marketing gurus in his list!

What is so special about his viral software? Why are the gurus interested in the software?

Basically, it is a keyword research software. The true power doesn’t lie in the software application but its viral feature. Within the software, he allows the marketers to rebrand 4 banner ads and 2 text ads into the software. And he allows the marketers to give away the software to whoever they like.

Can you see what is happening here?

Imagine you own this viral keyword research software. You rebrand the software with your banner ads and text ads and give this software away to other people. This software will be passed on to hundreds and then thousands of people. Your banner and text ads will be shown to these people every time they use the software. Can you see how viral this can be?

But that’s not all. When these people see the power of the software and want to buy the rebrandable version, which is sold for $37, you will make 100% commission i.e. $37!!

I hope you are starting to see the power of this viral software. That is the reason why other internet marketing gurus are interested in this special offer.

They bought the software, rebranded it with their banner and text ads and distributed it to their list, allowing their list to pass it to whoever they like! At the same time, they kept 100% of the sales of the rebrandable version.

Personally, I think this is a damn smart idea. How I wish I was the one who came out with this idea.

Back to how he made $3311.40.

WSO is a place for you to bait big fish. Once you get the big fish, you have to continue adding values to them. For Calvin, he continues to give his customers free software, just to thank them for taking up the offer. The BIG bait came when he bundled 3 of his other viral software and offered them through a special pricing system. In the system, the pricing started at $37, but after every sale, the price will increase by 20 cents!

See the trick? Either you get it now or you pay a higher price later!

Guess what was the conversion rate for the offer? More than 50% of them bought the software bundle! The gurus were hooked.

Here’s an interesting side story. Calvin launched his blow out sales on the same day and at the same time when Ewen Chia (the world’s No.1 super affiliate) launched his super affiliate membership! Initially, he was worried if that would affect his sales. But guess what, when he launched his blow out sales on 1st December 12pm EST, he was amazed to see that the first sale was from Ewen!! LOL.

Calvin didn’t just stop at the blow out sales. Once the marketers took up the offer, they were offered an upsell package, which is an annual membership which allows them to get 1 brand new rebrandable viral software every month for a year!

Another 50% of them took up this upsell package.

So in total, he made $3311.40 in 24 hours. The entire campaign actually made him more than $10,000.

That’s it. Calvin had no list to start with, no JV partner, no affiliates and was totally unknown in the world of internet marketing. But he managed to achieve this with a simple idea and some smart marketing strategies I’ve shared with you earlier.

If you are interested in Calvin’s viral software and you want to find out why so many gurus are crazy about this software, check it out here.