In today’s blog, I’m going to share with you how to get good response from safelist advertising.
Many gurus will tell you that safelist is a complete waste of time and to certain extend, I agree. But if you know the tricks, it can be a good source of traffic for you.
Without further ado, here are the tricks to get good response from safelist advertising.
1) Don’t sell. Build list!
Safelist traffic seldom buy stuff on the spot. Don’t advertise your business opportunity directly or sell your product upfront. It won’t work.
Instead, your main job is to give. Give away free gifts, free info and/or arouse their curiosity so that they opt-in to your list.
After they opt-in to your list, you can lead them to a one-time offer using the strategy I shared with you earlier on. If the offer is good, they will bite.
To illustrate, when I advertise LeadsLeap program, the sales page I use is this. (You can use the same page to build your leadsleap team by simply adding your referid at the end of the url).
As you can see, I’m giving away more than 1000 minutes of internet marketing videos. The opt-in conversion is good. After prospects opt-in, they will see my one-time offer. About 5% will take up the offer, but bear in mind that it’s not the end.
Safelist traffic are usually newbies of the newbies. Once they opt-in to your list, if you can feed them with great information and show them the way to make money online, they can be your best long term customers.
2) It all started with a catchy email subject.
Safelist members receive tons of emails a day. Wanting them to read your email is very tough and that’s why most people fail to get much traffic.
(Usually, when you join an individual safelist program, the response is so low that it can be a waste of your time. For better response, it is wiser to use a safelist submitter that allows you to submit your ad to thousands of safelists at one time.)
As I’ve said, safelist members receive tons of emails everyday. When they browse through their list of emails, the only thing they see is your email subject. Therefore the only way to capture their attention is through your email subject.
There are 2 important tips on writing email subject:
i) When writing your email subject, focus on giving and don’t try to sell or hype.
Email subjects such as “Make $3000 A Month On Autopilot” will not work because people know you are trying to sell something.
Instead, email subject like “Free Report: How I Make $3000 A Month On Autopilot” will get some traffic to your squeeze page.
ii) To further increase the response, you MUST make your subject stand out VISUALLY.
This is the main secret, so pay special attention to this.
What I’m saying is you should add some special characters that can make your ad quickly recognizable from the list of email subjects.
To illustrate what I mean, look at the list of email subjects below and tell me which one captures your attention.
Still Reading Commercial Emails For Free?
Start to Increase Your ClickBank Sales Today!
The Gas Alternatives Report : Up To $2000 Monthly!
### Free Report ### How I Make $3000 A Month On Autopilot
You won’t believe this is free
THE LIGHTNING RESULT SAFELIST – FREE TO JOIN – FREE TO EARN!!
3 Reasons You Should Consider
If you browse through the subjects above, you should see that “### Free Report ### How I Make $3000 A Month On Autopilot” stands out from the rest.
The trick is to use some special characters to increase your chance of having your email subject being read.
Some tricks you can use include:
### Free Report ###
**** Urgent !!! ****
I’ve also seen people starting an email subject with characters like these:
[email protected]@K HERE >>
Be creative and think out of the box when using characters to capture attention.
But remember, this trick can ONLY capture people’s attention. Eventually, it’s the words that determine if they want to read your ad. Remember to give rather than to sell or hype in your email subject.
Email subjects like this
**** Urgent !!! **** Start to Increase Your ClickBank Sales Today!
will not get you much traffic, but email subjects like this
**** Urgent !!! **** 6000 Free Leads For You At $0 Cost
To sum up, effective safelist advertising begins with 1) a VISUALLY powerful email subject, 2) an irresistible email subject that offers something that one would be crazy to reject and 3) a squeeze page that can get people to opt-in to get the offer, and finally 4) a good follow-up system that lives on the principle of “give and thou shall receive”.
Last but not least, remember that the success of any advertising campaign does not lie in the source of your traffic (so long as the traffic is targeted). More importantly, it lies in the amount of charcoal you have set up.